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Outback Heroes Fruit Drinks

The Healthier Kids Drink from International Beverage Group

International Beverage Group (IBG) has introduced a new kids fruit drink initiative, Outback Heroes. They are all natural kids drinks with real fruit juice, no artificial flavours or colours and Halal approved.

IBG healthy kids fruit drinks are bottled in easy-grip 250ml bottles with a convenient sports cap and eye catching labels. They are specifically formulated for kids’ taste buds yet offer a healthier beverage alternative.

Outback Heroes fruit drinks contain no artificial flavours, colours or sweeteners and no fructose corn syrup.

IBG’s kids drinks contain less sugar than the average fruit drink and are enriched with Vitamin C, Vitamin D, Calcium and Iron.

The Healthier Kids Drink

Available in Australia, New Zealand, Asia Pacific, USA and UK.

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Loki Roo Apple Fruit Drink

All natural and contain less sugar than the average fruit drink.

The Healthier Kids Drink

Mao Mao Orange Mango Fruit Drink

Enriched with vitamins, calcium, trace sodium and iron.

The Healthier Kids Drink

Stan the Man Apple Blackcurrant Fruit Drink

No artificial flavours, colours or sweeteners, and no fructose or corn syrup.

The Healthier Kids Drink

Tiggi Tiger Orange Fruit Drink

Bottled in easy-grip 250ml bottles with a convenient sports cap and eye catching labels.

The Healthier Kids Drink

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Krystal Apple Fruit Drink

6 great flavours available. All Halal approved. Less than 300kj per serve.

The Healthier Kids Drink

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Princess Bella Apple Fruit Drink

Outback Heroes are specifically formulated for kids’ taste buds. They love it!

The Healthier Kids Drink

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Outback Heroes Fruit Drinks from IBG

Outback Heroes is a licensed product created to change the world

IBG healthy kids fruit drinks are bottled in easy-grip 250ml bottles with a convenient sports cap and eye catching labels. They are specifically formulated for kids’ taste buds yet offer a healthier beverage alternative.

Each character has a different personality, skill and special powers to promote good morals.

The Healthier Kids Drink

Less sugar than the average fruit drink

IBG’s kids drinks contain less sugar than the average fruit drink and are enriched with Vitamin C, Vitamin D, Calcium and Iron.

They contain no artificial flavours, colours or sweeteners and no fructose corn syrup. High impact brightly coloured graphics are shrink wrapped over an easy-to-grip bottle providing a unique product offering. Available in cartons or multipacks.

Enriched with Vitamins & Minerals

The Healthier Kids Drink

Aquamin Calcium

Aquamin Calcium is important for making our bones and teeth strong and for maintaining healthy gums. Milk, milk products, fish, seafood and green leafy vegetables are good sources of calcium.

Our range contains Aquamin Lithothamnion Calcareum , a patented natural bioavailable organic calcium source produced from mineralised seaweed, also rich in magnesium as well as 70 other trace minerals such as zinc, copper, boron, manganese and silicon, all of which have important functions in the human body.

Vitamin C

Vitamin C is needed for proper growth, development, and to heal wounds. It is used to make the collagen tissue for healthy teeth, gums, blood vessels and bones. Since vitamin C is a powerful antioxidant, it is also used to prevent damage to our bodies.

We can get good sources of vitamin C from citrus fruits such as oranges, lemons, limes and grapefruit; vegetables such as green and red peppers, spinach, winter squash, tomatoes, broccoli, and potatoes (sweet and white); and fruit such as strawberries, mangos, cantaloupe and grapes.

Iron

Iron is an important dietary mineral that is involved in various bodily functions, including the transport of oxygen in the blood. This is essential in providing energy for daily life. Good sources of iron include red meat, offal, spinach, beans, eggs, dried fruits, legumes and whole breads and iron-fortified breakfast cereals. Our range contains our unique and patented 100% bioavailable to body iron supplement.

Vitamin D

Vitamin D strengthens our bones and teeth as it helps in absorption of calcium and phosphorus.

There are a few naturally occurring food sources of Vitamin D – fatty fish, fish liver oils and egg yolks. Fortified foods such as milk, margarine and some cereals comprise most of our dietary Vitamin D intake. From diet alone, children and adults would need to drink 1.5 L of milk per day to meet their Vitamin D needs.

Other than food, sunlight is also a very good source of vitamin D. When exposed to sunlight a substance is formed in our skin that gets converted into vitamin D. Because of today’s increased in-door activities and the extensive use of sun screens the incidence of Vitamin D deficiency is growing as is reported in many medical journals.


Outback Heroes Education Initiative

Outback Heroes is more than a kid’s fruit drink.

With an education initiative our characters provide insightful soccer strategies, life lessons, positive messages and animal conservation facts through unique storylines filled with adventure, life lessons and exciting facts.

We are committed to support local community programs including clubs, schools and education programs.

Education Heroes

Through social media, Outback Heroes series storylines and education initiatives, IBG aims to revolutionise corporate social responsibility beyond just giving money.

Outback Heroes fully embraces the World Cup Education for All initiatives, with a percentage of proceeds from the sale of drinks going to the charity Jacob’s Well.

Outback Heroes Knows No Boundaries

Outback Heroes Fruit Drinks are available in cartons or multipacks in Australia, New Zealand, Asia Pacific, USA and UK.

For all retail and consumer enquiries please contact IBG on 61 3 8402 9000 or email us at enquiries@ibgcentral.com


© Copyright 2014 International Beverage Group Pty Ltd | All rights reserved | Outback Heroes characters, associated designs and Vitamin C and D logos are registered trademarks of International Beverage Group.